Concept

Carousell is a peer-to-peer commerce marketplace, helping people reuse and upcycle pretty much everything and anything. Users post the items for sale – which they claim takes only 30 seconds, those interested in buying initiate a conversation and together agree a price.

How they’re disrupting

Carousell, whilst still pre-money, has experienced huge growth with the total number of active listings in Malaysia standing at 26 million. Not bad for a company that launched in 2012. It’s expected revenue will come in the form of advertising or charging for listing fees.

Disruption potential

Asia-Pacific is the largets ecommerce market in the world, turning over $770 billion and growing 44% year on year.

Investments and future

Carousell has raised $6.8 million in funding to date, including their latest $6 million Series A round. Carousell’s mission is to build the simplest e-commerce experience to inspire the world to start selling. The Singapore-headquartered company now operates in 12 cities around the world.